Retention Systems, Built For Scale
We design and operate full-funnel CRM systems, combining data, segmentation, automation, and experimentation to increase lifetime value predictably.
Revenue Generated
Repeat Purchase
Av. Attributed Revenue
Revenue Generated
Repeat Purchase
Av. Attributed Revenue
Flows and campaigns we shipped, brand by brand.
Brands invest in traffic but lose value in the systems behind it.
Fragmented Data
Customer insights scattered across tools, no unified view, no clear decisions.
Incomplete Journeys
Lifecycle flows built in silos, breaking continuity between discovery and loyalty.
Underused Channels
Email, SMS, and automations left generic, missing personalization and timing.
Blind Spots
Teams measure clicks, not customer value, no visibility on who stays or why.
From First Purchase To Lifelong Customer
Welcome Flow
Your first impression, automated. Personalized sequences that introduce your brand, build trust, and prepare customers for their next purchase.
Abandoned Cart & Checkout
Recover intent before it disappears.
Smart reminders and incentives triggered by behavior, not spam. Designed to re-engage and close the loop with empathy.
Post-Purchase
The sale isn’t the end. It’s the start. Follow-ups that educate, upsell, and reinforce brand loyalty through valuable post-purchase content.
Replenishment & Win-Back
Bring customers back at the right moment. Predictive flows that remind users when to restock or re-engage, keeping your brand top of mind.
VIP & Loyalty Flows
Reward those who drive your growth. Automations that recognize repeat buyers, deliver exclusive perks, and strengthen brand advocacy.
Seasonal / BFCM Flow
Prepare for peaks, not panic. Automated launch and reminder systems that sync your seasonal campaigns with customer behavior for maximum ROI.
Services
Performance Reporting
Campaign Calendars
Deliverability
Creative Ops
Segmentation
Lifecycle Flows
CRM Setup & Migration
Traffic is rented. Retention is engineered.
Arthea designs, builds and runs the retention systems that turn first purchases into repeat revenue: continuously, measurably, and without relying on manual execution.
Retention Architecture Audit
Lifecycle System Architecture
Operational Deployment
Revenue Signal Optimization
Revenue Intelligence
Retention work produces results.
We just make them visible.
Where data becomes direction.
Choose Your Path to Growth
CRM-related KPIs ownership
Get your own CRM Lab
Questions You Might Have
Yes, exclusively. We specialize in Klaviyo because it’s the most powerful CRM for e-commerce growth. Every workflow, segment, and report we build is optimized for its ecosystem, no compromises.
Yes. Our team handles creative from A to Z: strategy, copy, design, testing, all aligned with your brand’s tone and funnel.
Absolutely. We act as an embedded retention partner, managing campaigns, flows, and reporting as part of your internal team.
Clients typically see 25 to 40% of their total revenue driven by Klaviyo within 3 months. We track every % point, from open rates to CLV uplift.
Yes, that’s how we deliver results. We join your Slack, share dashboards, and operate as part of your marketing workflow for speed and precision.
founder now
Agencies vs. Arthea
Learn Retention the Right Way
The frameworks we use to scale brands on Klaviyo: the flows, tests and lifecycle strategies behind the programs we run. We walk you through them on a Fit Call.
What’s Inside
Get Monthly CRM & Retention Insights
Learn how leading brands build loyalty through systems, not discounts.
