Klaviyo Partner

Retention Systems, Built For Scale

We design and operate full-funnel CRM systems — combining data, segmentation, automation, and experimentation to increase lifetime value predictably.

+5M€

Revenue Generated

+35%

Repeat Purchase

30%

Av. Attributed Revenue

+5M€

Revenue Generated

+35%

Repeat Purchase

30%

Av. Attributed Revenue

The problems

Brands invest in traffic but lose value in the systems behind it.

Fragmented Data

Customer insights scattered across tools, no unified view, no clear decisions.

Incomplete Journeys

Lifecycle flows built in silos, breaking continuity between discovery and loyalty.

Underused Channels

Email, SMS, and automations left generic, missing personalization and timing.

Blind Spots

Teams measure clicks, not customer value, no visibility onwho stays or why.

The problems

From First Purchase
To Lifelong Customer

Welcome Flow

Your first impression, automated.
Personalized sequences that introduce your brand, build trust, and prepare customers for their next purchase.

Customer Onboarding
First Purchase Incentive
Brand Introduction

Abandoned Cart & Checkout

Recover intent before it disappears.

Smart reminders and incentives triggered by behavior — not spam. Designed to re-engage and close the loop with empathy.

Dynamic Timing
Product-Based Triggers
Incentive Testing

Post-Purchase

The sale isn’t the end — it’s the start. Follow-ups that educate, upsell, and reinforce brand loyalty through valuable post-purchase content.

Cross-Sell Logic
Product Education
Review Requests

Replenishment & Win-Back

Bring customers back at the right moment.
Predictive flows that remind users when to restock or re-engage — keeping your brand top of mind.

Welcome Purchase Cycles
Predictive Timing
Loyalty Incentives

VIP & Loyalty Flows

Reward those who drive your growth.
 Automations that recognize repeat buyers, deliver exclusive perks, and strengthen brand advocacy.

Tiered Segments
Reward Triggers
Exclusive Access

Seasonal / BFCM Flow

Prepare for peaks, not panic.
 Automated launch and reminder systems that sync your seasonal campaigns with customer behavior for maximum ROI.

Countdown Sequences
Smart Segmentation
Launch Automation
The problems

Traffic is rented. Retention is engineered.

At scale, brands lose money because their retention infrastructure cannot keep up.
Arthea design, build, and run the retention systems that turn first purchases into repeat revenue — continuously, measurably, and without relying on
manual execution.

Retention Architecture Audit

We map lifecycle performance — data flows, segmentation logic, revenue leaks, and structural leverage.

Lifecycle System Architecture

We design segmentation models, behavioral triggers, orchestration logic, and value loops.

Operational Deployment

Campaigns, flows, automation, and intelligence deployed inside your stack — clean, scalable, documented.

Revenue Signal Optimization

Continuous iteration driven by LTV, cohort health, and contribution margin — not vanity metrics.

Revenue Intelligence

Centralized reporting across flows, campaigns, and lifecycle stages — aligned to business impact.
Proof In Performance

Retention produces results.
We just make them
visible.

Where data becomes direction.

Conversion Rate
Open Rate
Repeat Purchases
CLV
AOV
Revenue / Campaign
Cost per Send
List Size
Recipients / Send
Deliverability
Attributed Revenue
Segments
Unsubscribes
The problems

Choose Your Path to Growth

Rebuild / Migrate
On Demand
For brands rebuilding their retention foundation.
Full CRM architecture migration
Data cleansing & segmentation rebuild
Data cleaning, mapping, segmentation
Lifecycle flow reconstruction
Deliverability setup, warming & sender reputation recovery
Migrate with Arthea
90-Day Retention Architecture
5000/mo
For brands generating $30k+ /mo ready to install a real retention engine.
Full CRM audit & data mapping
Segmentation & lifecycle architecture
Flow system build (core drivers)
Campaign framework installation
Scale Your Retention
Retention Partnership
3000/mo
For brands with infrastructure, but lacking governance. (min 6m)
System governance & oversight
Performance-led prioritization
Flows / Campaigns ownsership
CRM Related KPIs Ownsership
Continuous refinement of timing, Monthly strategic reviews
Join as a Partner Brand
Get your own CRM Lab
Custom template for your brand / Dedicated Figma Board
We audit your account and recommend optimizations / roadmap
Access our flows library on Klaviyo
SOP's and documentation
4900/brand
Access the Pack now

Why Work With Us

Book an Intro
Lifecycle Strategy

Every stage mapped. From first touch to loyalty, we design the full journey.

Smart Segmentation

Data-driven audiences. No batch-and-blast, every send feels personal.

Team-First Approach

We embed inside your team, steering CRM like in-house experts.

RGPD Compliant

Deliverability, GDPR compliance, and robust data pipelines.


Flows Mastery

Full journey, mastered. From welcome to win-back, every automation is custom-built to perform.

Frequently Ask Questions

Questions You Might Have

Do you work only with Klaviyo?

Yes, exclusively. We specialize in Klaviyo because it’s the most powerful CRM for e-commerce growth. Every workflow, segment, and report we build is optimized for its ecosystem, no compromises.

Do you also handle design and copy?

Yes. Our team handles creative from A to Z : strategy, copy, design, testing - all aligned with your brand’s tone and funnel.

Can you manage our CRM long-term?

Absolutely.We act as an embedded retention partner, managing campaigns, flows, and reporting as part of your internal team.

What kind of ROI can we expect?

Clients typically see 25–40% of their total revenue driven by Klaviyo within 3 months.We track every % point, from open rates to CLV uplift.

Do you work inside our team?

Yes, that’s how we deliver results. We join your Slack, share dashboards, and operate as part of your marketing workflow for speed and precision.

Chat with the
founder now
We’re different

Other Agencies VS. Arthea

Other Agencies
Outsourced to inexperienced juniors
React instead of optimizing continuously
Relies too much on discounts to drive revenue
Insanely slow service delivery
No direct impact
Built and led by senior Klaviyo strategists, no handoffs
System-first approach: for every flow & campaign
Data-validated decisions: we test, measure, and iterate
Embedded collaboration: we work inside your stack
Fast impact: first measurable uplift within 10–14 days

Learn Retention the Right Way

Master the same frameworks we use to scale brands on Klaviyo.
Download our Retention Playbook - the exact flows, tests, and lifecycle strategies behind 8-figure CRM ecosystems.

What’s Inside

Lifecycle flow templates for every stage
Campaign planning
Deliverability checklists
A/B testing framework
Key retention KPIs